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©1996–2020
UPDATED OCTOBER, 2020





TANNER LESLIE IS A GRAPHIC DESIGNER LIVING AND WORKING IN NEW YORK CITY. 





THE STUDIO & PRACTICE OF TANNER LESLIE.












Recent Work
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DISCOVERING NEW TIME TO BURN

plus450


  • Saying goodbye to the MTA meant 450 extra minutes per week
  • What do I do during this newfound time?
  • Concept generation
  • Newsletter creation and marketing
  • Videos
  • Posters
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CAPTURING FIVE WEEKS IN HEAVEN

umbau vienna studio book


  • Spend five weeks in a design capital of the world ✅
  • Design a book that archives the experience 😅️
Over the course of several months, I endeavored to gather imagery, quotes, retellings, and sketches to accomplish the impossible: design a book that embodied an unbelievable experience.
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BEER & SUSTAINABILITY BOUND TOGETHER

Aslan Brewing Sustainability Report


  • Learn a brewery inside and out
  • Study their practices and sustainability
  • Cull the data and information
  • Design & produce a sustainability report book
From studying Aslan’s B Corp certification to engineering the world’s first double-blind-flap™ book binding, this project challenged me in every way.






A MUSIC PLATFORM FOR MUSIC LOVERS

Temper


  • Develop naming solutions and brand ethos
  • Study market and target audience
  • Design comprehensive brand asset package
  • Prototype and scheme signage concepts
  • Storyboard and edit a 20-second motion graphics ad spot
Tasked with concepting a brand from scratch, Temper is a music streaming and delivery platform for true music lovers.
watch the video

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BRANDING AN ARCHITECTURE SCHOOL FOR RENEGADES 

umbau


  • Breath new life into a startup brand
  • Develop a language and tone worthy of rule breakers
  • Complete a comprehensive brand thesis
  • Produce marketing materials and collateral
As Design Director for umbau inc., I had a unique opportunity to create a breakthrough visual language for a bold identity.
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GIVING A VOICE TO OUTSPOKEN YOUTH

CUSA


  • Conceptualize and brand a platform for student activists
  • Design logo, touchpoints, print collateral, and website
  • Research and design activism custom data visualizations
  • Deploy experimental marketing campaigns (i.e. unsanctioned projections on buildings)
CUSA (Coalition of Student Activists) is a non-profit organization which aims to empower young voices to create positive change safely and swiftly. We help to mobilize, organize, and protect student actvists.





The bottom.
For professional inquiries regarding freelance work, speaking opportunities, etc: me@tannerleslie.com

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©1996–2020 Tanner Ashton Leslie, All Rights Reserved.